Entertainment Law, Intellectual Property

Entertainment & Sports Law 2021: TikTok, You Don’t Stop - From Discovery to Development to Deal

Description:

Have you ever wondered whether that viral TikTok video you watch leads to more than just views, likes, and social chatter? Is there more to the story? In this panel, music industry legal practitioners discuss the unconventional (but ever-growing) art of discovering artists on social media platforms, what a development deal for such artists might look like, and the necessary steps to ensure that such artists don’t fade into obscurity when the video stops and, instead, land a record deal. Also, this panel will discuss the similarities and differences between these types of unconventional artist development relationships based on geography (i.e., L.A. v. Nashville v. New York) and genre (i.e., country v. pop v. hip hop).

 

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What an interesting topic! I have not yet jumped aboard the TikTok train, but it's interesting to learn how the platform is altering the copyright and entertainment law landscape.

Speakers/Producers


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